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Detrics uses OAuth-based connections to securely access your marketing platform data. This means you grant Detrics read-only access to your accounts through each platform’s official authorization flow, no passwords are stored or shared.

Key Concepts

One Connection per Platform

Each platform (Meta Ads, Google Ads, Shopify, etc.) requires its own connection. A single connection can give you access to multiple accounts within that platform. For example, one Meta Ads connection might unlock 10+ ad accounts.

Workspace-Level Sharing

Connections are created within a workspace. By default, all connections are public, every team member in your workspace can use them to run queries. You can also restrict a connection so only specific team members have access.
For details on connection sharing and permissions, see Connection Sharing & Permissions.

What Data Can Detrics Access?

Detrics requests read-only access to your marketing data. It cannot modify campaigns, change budgets, or take any action on your behalf. The specific data available depends on the platform, see the Fields Catalog for a full breakdown by platform.

Supported Platforms

Detrics connects to 30+ marketing, analytics, and e-commerce platforms:
CategoryPlatforms
AdvertisingMeta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Bing Ads, X Ads, Pinterest Ads, Mercado Ads, Google DV360, Amazon Ads
AnalyticsGoogle Analytics 4, Google Search Console
Social & OrganicInstagram Insights, Facebook Insights, Facebook Public Data, TikTok Organic
E-commerceShopify, WooCommerce, TiendaNube, Stripe
CRM & EmailKlaviyo, HubSpot, Mailchimp, Google Merchant Center

Next Steps

Connect a Platform

Step-by-step guide to connecting your first data source

Troubleshooting

Fix common connection issues