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Detrics uses OAuth-based connections to securely access your marketing platform data. This means you grant Detrics read-only access to your accounts through each platform’s official authorization flow — no passwords are stored or shared.

Key Concepts

One Connection per Platform

Each platform (Meta Ads, Google Ads, Shopify, etc.) requires its own connection. A single connection can give you access to multiple accounts within that platform. For example, one Meta Ads connection might unlock 10+ ad accounts.

Workspace-Level Sharing

Connections are created within a workspace. By default, all connections are public — every team member in your workspace can use them to run queries. You can also restrict a connection so only specific team members have access.
For details on connection sharing and permissions, see Connection Sharing & Permissions.

What Data Can Detrics Access?

Detrics requests read-only access to your marketing data. It cannot modify campaigns, change budgets, or take any action on your behalf. The specific data available depends on the platform — see the Fields Catalog for a full breakdown by platform.

Supported Platforms

Detrics connects to 30+ marketing, analytics, and e-commerce platforms:
CategoryPlatforms
AdvertisingMeta Ads, Google Ads, TikTok Ads, LinkedIn Ads, Bing Ads, X Ads, Pinterest Ads, Mercado Ads, Google DV360, Amazon Ads
AnalyticsGoogle Analytics 4, Google Search Console
Social & OrganicInstagram Insights, Facebook Insights, Facebook Public Data, TikTok Organic
E-commerceShopify, WooCommerce, TiendaNube, Stripe
CRM & EmailKlaviyo, HubSpot, Mailchimp, Google Merchant Center

Next Steps

Connect a Platform

Step-by-step guide to connecting your first data source

Troubleshooting

Fix common connection issues