Last updated: July 31, 2026
63 dimensions
18 metrics
Supported destinations:
Google Sheets
Claude
BigQuery
Dimensions
Dimensions are the attributes you can use to segment and group your WooCommerce data.Store
Store URL | Field Name: store_urlType: dimension |
Order
Order Number | Field Name: order_numberType: dimension |
Order ID | Field Name: order_idType: dimension |
Order Parent ID | Field Name: order_parent_idType: dimension |
Order Key | Field Name: order_keyType: dimension |
Order Status | Field Name: order_statusType: dimension |
Order Currency | Field Name: order_currencyType: dimension |
Order Created Via | Field Name: order_created_viaType: dimension |
Order Timestamp
Order Created Date | Field Name: order_created_dateType: dimension |
Order Created Datetime | Field Name: order_created_datetimeType: dimension |
Order Modified Date | Field Name: order_modified_dateType: dimension |
Order Modified Datetime | Field Name: order_modified_datetimeType: dimension |
Order Paid Date | Field Name: order_paid_dateType: dimension |
Order Paid Datetime | Field Name: order_paid_datetimeType: dimension |
Order Completed Date | Field Name: order_completed_dateType: dimension |
Order Completed Datetime | Field Name: order_completed_datetimeType: dimension |
Order Created Date GMT | Field Name: order_created_date_gmtType: dimension |
Order Created Datetime GMT | Field Name: order_created_datetime_gmtType: dimension |
Order Modified Date GMT | Field Name: order_modified_date_gmtType: dimension |
Order Modified Datetime GMT | Field Name: order_modified_datetime_gmtType: dimension |
Order Paid Date GMT | Field Name: order_paid_date_gmtType: dimension |
Order Paid Datetime GMT | Field Name: order_paid_datetime_gmtType: dimension |
Order Completed Date GMT | Field Name: order_completed_date_gmtType: dimension |
Order Completed Datetime GMT | Field Name: order_completed_datetime_gmtType: dimension |
Billing
Billing First Name | Field Name: billing_first_nameType: dimension |
Billing Last Name | Field Name: billing_last_nameType: dimension |
Billing Company Name | Field Name: billing_company_nameType: dimension |
Billing Address Line 1 | Field Name: billing_address_line_1Type: dimension |
Billing Address Line 2 | Field Name: billing_address_line_2Type: dimension |
Billing City | Field Name: billing_cityType: dimension |
Billing State | Field Name: billing_stateType: dimension |
Billing Postcode | Field Name: billing_postcodeType: dimension |
Billing Country Code | Field Name: billing_country_codeType: dimension |
Billing Email | Field Name: billing_emailType: dimension |
Billing Phone | Field Name: billing_phoneType: dimension |
Shipping
Shipping First Name | Field Name: shipping_first_nameType: dimension |
Shipping Last Name | Field Name: shipping_last_nameType: dimension |
Shipping Company Name | Field Name: shipping_company_nameType: dimension |
Shipping Address Line 1 | Field Name: shipping_address_line_1Type: dimension |
Shipping Address Line 2 | Field Name: shipping_address_line_2Type: dimension |
Shipping City | Field Name: shipping_cityType: dimension |
Shipping State | Field Name: shipping_stateType: dimension |
Shipping Postcode | Field Name: shipping_postcodeType: dimension |
Shipping Country Code | Field Name: shipping_country_codeType: dimension |
Payment
Order is Paid | Field Name: order_is_paidType: dimension |
Payment Method ID | Field Name: payment_method_idType: dimension |
Payment Method Title | Field Name: payment_method_titleType: dimension |
Unique Transaction ID | Field Name: unique_transaction_idType: dimension |
Prices Include Tax | Field Name: prices_include_taxType: dimension |
Customer
Customer ID | Field Name: customer_idType: dimension |
Customer IP Address | Field Name: customer_ip_addressType: dimension |
Customer User Agent | Field Name: customer_user_agentType: dimension |
Customer Note | Field Name: customer_noteType: dimension |
Order Attribution
UTM Source | UTM source parameter (e.g., google, facebook). Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_utm_sourceType: dimension |
UTM Medium | UTM medium parameter (e.g., cpc, email, social). Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_utm_mediumType: dimension |
UTM Campaign | UTM campaign name. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_utm_campaignType: dimension |
UTM Content | UTM content parameter for ad content/variant. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_utm_contentType: dimension |
UTM Term | UTM term parameter for search keywords. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_utm_termType: dimension |
Attribution Source Type | How the customer found your store: utm, organic, direct, referral, typein, admin, or mobile_app. Requires WooCommerce 8.5+. Field Name: attribution_source_typeType: dimension |
Attribution Referrer | Full referrer URL of where the customer came from. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_referrerType: dimension |
Attribution Device Type | Device type: Mobile, Tablet, Desktop, or Unknown. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_device_typeType: dimension |
Session Landing Page | The first page the customer landed on. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_session_entryType: dimension |
Session Page Views | Number of pages viewed before purchase. Requires WooCommerce 8.5+ with Order Attribution enabled. Field Name: attribution_session_pagesType: dimension |
Metrics
Metrics are the numerical values you can measure and analyze from your WooCommerce campaigns.Store Sales Report
Gross Sales | Field Name: gross_salesType: metric |
Net Sales | Field Name: net_salesType: metric |
Total Sales | Field Name: total_salesType: metric |
Taxes | Field Name: taxesType: metric |
Coupons | Total Discounts Field Name: couponsType: metric |
Shipping | Field Name: shippingType: metric |
Items Sold | Field Name: items_soldType: metric |
Customers | Field Name: customersType: metric |
Orders | Field Name: ordersType: metric |
Average Order Value | Field Name: average_order_valueType: metric |
Average Items Per Order | Field Name: average_items_per_orderType: metric |
Orders
Order Total | Field Name: order_totalType: metric |
Order Shipping Total | Field Name: order_shipping_totalType: metric |
Order Discount Total | Field Name: order_discount_totalType: metric |
Order Shipping Tax | Field Name: order_shipping_taxType: metric |
Order Discount Tax | Field Name: order_discount_taxType: metric |
Order Cart Tax | Field Name: order_cart_taxType: metric |
Order Total Tax | Field Name: order_total_taxType: metric |
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