Last updated: July 31, 2026
66 dimensions
13 metrics
Supported destinations:
Google Sheets
Claude
BigQuery
Dimensions
Dimensions are the attributes you can use to segment and group your Adobe Analytics data.Report Suite
Report Suite ID | The report suite identifier (RSID) the data comes from. Field Name: reportSuiteIdType: dimension |
Report Suite | Friendly name of the report suite. Field Name: reportSuiteNameType: dimension |
Pages & Content
Page | The page name or URL of the viewed page. Field Name: pageType: dimension |
Page Name | The value of s.pageName for the viewed page. Field Name: pageNameType: dimension |
Site Section | The site section (s.channel) the hit belongs to. Field Name: siteSectionType: dimension |
Server | The reporting server that captured the hit. Field Name: serverType: dimension |
Domain | The visitor’s ISP domain. Field Name: domainType: dimension |
Top Level Domain | The top-level domain of the visitor’s ISP. Field Name: topLevelDomainType: dimension |
Entry Page | The first page of the visit. Field Name: entryPageType: dimension |
Entry Page (Original) | The original entry page attributed to the visitor. Field Name: entryPageOriginalType: dimension |
Entry Page (DW) | Data Warehouse variant of entry page. Field Name: entryPageDwType: dimension |
Path Length | Number of pages viewed during the visit. Field Name: pathLengthType: dimension |
Custom Link | Custom link (s.tl link tracking) name. Field Name: linkCustomType: dimension |
Download Link | Download link that was clicked. Field Name: linkDownloadType: dimension |
Exit Link | Exit link that was clicked. Field Name: linkExitType: dimension |
Geography
Country | Country derived from the visitor’s IP address. Field Name: geoCountryType: dimension |
Region | Region / state derived from the visitor’s IP address. Field Name: geoRegionType: dimension |
City | City derived from the visitor’s IP address. Field Name: geoCityType: dimension |
DMA | Designated Market Area (US) derived from IP. Field Name: geoDMAType: dimension |
ZIP / Postal Code | Postal code derived from the visitor’s IP address. Field Name: zipType: dimension |
Language | The visitor’s browser language. Field Name: languageType: dimension |
Technology
Browser | The visitor’s web browser. Field Name: browserType: dimension |
Browser Type | The browser family / rendering engine. Field Name: browserTypeType: dimension |
Browser Width | Browser viewport width in pixels. Field Name: browserWidthType: dimension |
Browser Height | Browser viewport height in pixels. Field Name: browserHeightType: dimension |
Browser Width (Bucketed) | Browser width grouped into buckets. Field Name: browserWidthBucketedType: dimension |
Browser Height (Bucketed) | Browser height grouped into buckets. Field Name: browserHeightBucketedType: dimension |
Operating System | The visitor’s operating system. Field Name: operatingSystemType: dimension |
Connection Type | The visitor’s connection type (e.g. LAN, modem). Field Name: connectionTypeType: dimension |
Cookies Enabled | Whether the visitor accepts cookies. Field Name: cookiesEnabledType: dimension |
JavaScript Enabled | Whether the visitor has JavaScript enabled. Field Name: javaScriptEnabledType: dimension |
JavaScript Version | The visitor’s JavaScript version. Field Name: javaScriptVersionType: dimension |
Monitor Color Depth | The visitor’s monitor color depth. Field Name: monitorColorDepthType: dimension |
Monitor Resolution | The visitor’s monitor resolution. Field Name: monitorResolutionType: dimension |
Mobile
Mobile Device Type | Type of mobile device (phone, tablet, etc.). Field Name: mobileDeviceTypeType: dimension |
Mobile Device Name | Specific mobile device model. Field Name: mobileDeviceNameType: dimension |
Mobile Manufacturer | Mobile device manufacturer. Field Name: mobileManufacturerType: dimension |
Mobile Carrier | Mobile network carrier. Field Name: mobileCarrierType: dimension |
Mobile OS | Mobile operating system. Field Name: mobileOSType: dimension |
Mobile Screen Size | Mobile device screen size. Field Name: mobileScreenSizeType: dimension |
Traffic Sources
Referrer | The full referring URL. Field Name: referrerType: dimension |
Referrer Type | The referrer classification (search, social, typed, etc.). Field Name: referrerTypeType: dimension |
Referring Domain | The referring domain. Field Name: referringDomainType: dimension |
Referring Domain (Original) | Original referring domain attributed to the visitor. Field Name: referringDomainOriginalType: dimension |
Search
Search Engine | Search engine that referred the visitor. Field Name: searchEngineType: dimension |
Search Engine - Paid | Search engine for paid entries. Field Name: searchEnginePaidType: dimension |
Search Engine - Natural | Search engine for organic entries. Field Name: searchEngineNaturalType: dimension |
Search Keyword | Keyword used in the referring search. Field Name: searchEngineKeywordType: dimension |
Marketing & Channels
Campaign | Tracking code / campaign (s.campaign). Field Name: campaignType: dimension |
Tracking Code | Marketing channel tracking code. Field Name: trackingCodeType: dimension |
Product | Product name (s.products). Field Name: productType: dimension |
Category | Product category. Field Name: categoryType: dimension |
Customer Loyalty | Customer loyalty segment. Field Name: customerLoyaltyType: dimension |
First Touch Channel | Marketing channel of the first touch. Field Name: firstTouchChannelType: dimension |
First Touch Channel Detail | Detail of the first-touch marketing channel. Field Name: firstTouchChannelDetailType: dimension |
Last Touch Channel | Marketing channel of the last touch. Field Name: lastTouchChannelType: dimension |
Last Touch Channel Detail | Detail of the last-touch marketing channel. Field Name: lastTouchChannelDetailType: dimension |
Visitor Behavior
Visit Number | The visitor’s sequential visit count. Field Name: visitNumberType: dimension |
Days Before First Purchase | Days elapsed before the first purchase. Field Name: daysBeforeFirstPurchaseType: dimension |
Days Since Last Purchase | Days elapsed since the last purchase. Field Name: daysSinceLastPurchaseType: dimension |
Days Since Last Visit | Days elapsed since the previous visit. Field Name: daysSinceLastVisitType: dimension |
Video
Video | Video name. Field Name: videoType: dimension |
Video Ad | Video ad name. Field Name: videoAdType: dimension |
Video Segment | Video segment. Field Name: videoSegmentType: dimension |
Video Content Type | Video content type. Field Name: videoContentTypeType: dimension |
Video Players | Video player. Field Name: videoPlayersType: dimension |
Metrics
Metrics are the numerical values you can measure and analyze from your Adobe Analytics campaigns.Traffic
Visits | Number of visits (sessions). Field Name: visitsType: metric |
Visits (All Visitors) | Visits counted across all visitors. Field Name: visitsAllVisitorsType: metric |
Visitors | Number of unique visitors. Field Name: visitorsType: metric |
Page Views | Number of page views. Field Name: pageViewsType: metric |
Engagement
Item Time Spent | Time spent (seconds) per item. Field Name: itemTimeSpentType: metric |
Campaign Instances | Number of campaign click-throughs. Field Name: campaignInstancesType: metric |
Commerce
Revenue | Total revenue (report-suite currency). Field Name: revenueType: metric |
Orders | Number of orders. Field Name: ordersType: metric |
Units | Number of units sold. Field Name: unitsType: metric |
Carts | Number of carts opened. Field Name: cartsType: metric |
Cart Views | Number of cart views. Field Name: cartViewsType: metric |
Cart Removals | Number of items removed from carts. Field Name: cartRemovalsType: metric |
Checkouts | Number of checkouts. Field Name: checkoutsType: metric |
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