> ## Documentation Index > Fetch the complete documentation index at: https://support.detrics.io/llms.txt > Use this file to discover all available pages before exploring further. # HubSpot Metrics & Dimensions > Complete reference for HubSpot CRM dimensions and metrics **Last updated:** June 16, 2026
189 dimensions
105 metrics
This reference covers all available dimensions and metrics for HubSpot data through Detrics. Use this guide to understand what data you can extract and how to structure your queries.
Supported destinations:
Google Sheets
Claude
BigQuery
## Dimensions Dimensions are the attributes you can use to segment and group your HubSpot data. ### Account | | | | ---------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------- | |
Account ID
| The unique identifier for the HubSpot account

**Field Name:** `accountId`
**Type:** dimension | |
Account name
| The name of the HubSpot account

**Field Name:** `accountName`
**Type:** dimension | |
Account timezone
| The timezone configured for the HubSpot account

**Field Name:** `accountTimezone`
**Type:** dimension | |
Account currency
| The default currency for the HubSpot account

**Field Name:** `accountCurrency`
**Type:** dimension | ### Contact | | | | ------------------------------------------------------------------------------------------------ | -------------------------------------------------------------------------------------------------------------------------------------------------------- | |
Contact ID
| The unique identifier for the contact in HubSpot

**Field Name:** `contactId`
**Type:** dimension | |
Contact email
| The primary email address of the contact

**Field Name:** `contactEmail`
**Type:** dimension | |
Contact first name
| The first name of the contact

**Field Name:** `contactFirstName`
**Type:** dimension | |
Contact last name
| The last name of the contact

**Field Name:** `contactLastName`
**Type:** dimension | |
Contact full name
| The full name of the contact (first + last)

**Field Name:** `contactFullName`
**Type:** dimension | |
Contact phone
| The primary phone number of the contact

**Field Name:** `contactPhone`
**Type:** dimension | |
Contact mobile phone
| The mobile phone number of the contact

**Field Name:** `contactMobilePhone`
**Type:** dimension | |
Contact company
| The company name associated with the contact

**Field Name:** `contactCompany`
**Type:** dimension | |
Contact job title
| The job title of the contact

**Field Name:** `contactJobTitle`
**Type:** dimension | |
Contact lifecycle stage
| The lifecycle stage of the contact (e.g., subscriber, lead, customer)

**Field Name:** `contactLifecycleStage`
**Type:** dimension | |
Contact lead status
| The lead status of the contact (e.g., new, open, in progress)

**Field Name:** `contactLeadStatus`
**Type:** dimension | |
Contact city
| The city from the contact's address

**Field Name:** `contactCity`
**Type:** dimension | |
Contact state
| The state or region from the contact's address

**Field Name:** `contactState`
**Type:** dimension | |
Contact country
| The country from the contact's address

**Field Name:** `contactCountry`
**Type:** dimension | |
Contact zip
| The zip or postal code from the contact's address

**Field Name:** `contactZip`
**Type:** dimension | |
Contact owner ID
| The ID of the HubSpot user who owns this contact

**Field Name:** `contactOwnerId`
**Type:** dimension | |
Contact owner name
| The name of the HubSpot user who owns this contact

**Field Name:** `contactOwnerName`
**Type:** dimension | |
Contact create date
| The date the contact was created in HubSpot

**Field Name:** `contactCreateDate`
**Type:** dimension | |
Contact last modified date
| The date the contact was last modified

**Field Name:** `contactLastModifiedDate`
**Type:** dimension | |
Contact last activity date
| The date of the last activity on the contact

**Field Name:** `contactLastActivityDate`
**Type:** dimension | |
Contact source
| The original traffic source that created the contact (e.g., organic, paid, referral)

**Field Name:** `contactSource`
**Type:** dimension | |
Contact source detail 1
| Additional detail about the contact source

**Field Name:** `contactSourceData1`
**Type:** dimension | |
Contact source detail 2
| Further detail about the contact source

**Field Name:** `contactSourceData2`
**Type:** dimension | |
Contact subscriber date
| The date the contact entered the subscriber lifecycle stage

**Field Name:** `contactSubscriberDate`
**Type:** dimension | |
Contact lead date
| The date the contact entered the lead lifecycle stage

**Field Name:** `contactLeadDate`
**Type:** dimension | |
Contact MQL date
| The date the contact became a marketing qualified lead

**Field Name:** `contactMarketingQualifiedLeadDate`
**Type:** dimension | |
Contact SQL date
| The date the contact became a sales qualified lead

**Field Name:** `contactSalesQualifiedLeadDate`
**Type:** dimension | |
Contact opportunity date
| The date the contact entered the opportunity stage

**Field Name:** `contactOpportunityDate`
**Type:** dimension | |
Contact customer date
| The date the contact became a customer

**Field Name:** `contactCustomerDate`
**Type:** dimension | |
Contact evangelist date
| The date the contact entered the evangelist lifecycle stage

**Field Name:** `contactEvangelistDate`
**Type:** dimension | |
Contact close date
| The date the contact record was closed

**Field Name:** `contactCloseDate`
**Type:** dimension | |
Contact first conversion
| The name of the first form or event that converted this contact

**Field Name:** `contactFirstConversion`
**Type:** dimension | |
Contact first conversion date
| The date of the first form or event that converted this contact

**Field Name:** `contactFirstConversionDate`
**Type:** dimension | |
Contact recent conversion
| The name of the most recent form or event that converted this contact

**Field Name:** `contactRecentConversion`
**Type:** dimension | |
Contact recent conversion date
| The date of the most recent form or event that converted this contact

**Field Name:** `contactRecentConversionDate`
**Type:** dimension | |
Contact first page seen
| The URL of the first page the contact visited on your site

**Field Name:** `contactFirstPageSeen`
**Type:** dimension | |
Contact last page seen
| The URL of the last page the contact visited on your site

**Field Name:** `contactLastPageSeen`
**Type:** dimension | |
Contact first referrer
| The URL of the first website that referred the contact to your site

**Field Name:** `contactFirstReferrer`
**Type:** dimension | |
Contact last referrer
| The URL of the last website that referred the contact to your site

**Field Name:** `contactLastReferrer`
**Type:** dimension | |
Contact IP country
| The country determined by the contact's IP address

**Field Name:** `contactIpCountry`
**Type:** dimension | ### Company | | | | ----------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------- | |
Company ID
| The unique identifier for the company in HubSpot

**Field Name:** `companyId`
**Type:** dimension | |
Company name
| The name of the company

**Field Name:** `companyName`
**Type:** dimension | |
Company domain
| The primary domain name of the company

**Field Name:** `companyDomain`
**Type:** dimension | |
Company industry
| The industry the company belongs to

**Field Name:** `companyIndustry`
**Type:** dimension | |
Company type
| The type of company (e.g., prospect, partner, reseller, vendor)

**Field Name:** `companyType`
**Type:** dimension | |
Company city
| The city from the company's address

**Field Name:** `companyCity`
**Type:** dimension | |
Company state
| The state or region from the company's address

**Field Name:** `companyState`
**Type:** dimension | |
Company country
| The country from the company's address

**Field Name:** `companyCountry`
**Type:** dimension | |
Company zip
| The zip or postal code from the company's address

**Field Name:** `companyZip`
**Type:** dimension | |
Company phone
| The primary phone number of the company

**Field Name:** `companyPhone`
**Type:** dimension | |
Company website
| The website URL of the company

**Field Name:** `companyWebsite`
**Type:** dimension | |
Company lifecycle stage
| The lifecycle stage of the company

**Field Name:** `companyLifecycleStage`
**Type:** dimension | |
Company lead status
| The lead status of the company

**Field Name:** `companyLeadStatus`
**Type:** dimension | |
Company owner ID
| The ID of the HubSpot user who owns this company

**Field Name:** `companyOwnerId`
**Type:** dimension | |
Company owner name
| The name of the HubSpot user who owns this company

**Field Name:** `companyOwnerName`
**Type:** dimension | |
Company create date
| The date the company was created in HubSpot

**Field Name:** `companyCreateDate`
**Type:** dimension | |
Company last modified date
| The date the company was last modified

**Field Name:** `companyLastModifiedDate`
**Type:** dimension | |
Company last activity date
| The date of the last activity on the company

**Field Name:** `companyLastActivityDate`
**Type:** dimension | |
Company source
| The original traffic source that created the company

**Field Name:** `companySource`
**Type:** dimension | |
Company description
| A text description of the company

**Field Name:** `companyDescription`
**Type:** dimension | |
Company address
| The street address of the company

**Field Name:** `companyAddress`
**Type:** dimension | |
Company close date
| The date the company record was closed

**Field Name:** `companyCloseDate`
**Type:** dimension | |
Company last contacted date
| The date the company was last contacted

**Field Name:** `companyLastContactedDate`
**Type:** dimension | |
Company next activity date
| The date of the next scheduled activity on the company

**Field Name:** `companyNextActivityDate`
**Type:** dimension | |
Company last activity date (direct)
| The date of the last direct activity on the company record

**Field Name:** `companyLastActivityDateDirect`
**Type:** dimension | |
Company owner assigned date
| The date the current owner was assigned to the company

**Field Name:** `companyOwnerAssignedDate`
**Type:** dimension | |
Company first contact create date
| The create date of the first contact associated with the company

**Field Name:** `companyFirstContactCreateDate`
**Type:** dimension | |
Company first deal create date
| The create date of the first deal associated with the company

**Field Name:** `companyFirstDealCreateDate`
**Type:** dimension | |
Company year founded
| The year the company was founded

**Field Name:** `companyYearFounded`
**Type:** dimension | ### Deal | | | | ------------------------------------------------------------------------------------------ | -------------------------------------------------------------------------------------------------------------------------------------------- | |
Deal ID
| The unique identifier for the deal in HubSpot

**Field Name:** `dealId`
**Type:** dimension | |
Deal name
| The name of the deal

**Field Name:** `dealName`
**Type:** dimension | |
Deal stage ID
| The internal ID of the current deal stage

**Field Name:** `dealStage`
**Type:** dimension | |
Deal stage name
| The display name of the current deal stage

**Field Name:** `dealStageName`
**Type:** dimension | |
Deal pipeline ID
| The internal ID of the deal pipeline

**Field Name:** `dealPipeline`
**Type:** dimension | |
Deal pipeline name
| The display name of the deal pipeline

**Field Name:** `dealPipelineName`
**Type:** dimension | |
Deal type
| The type of deal (e.g., new business, existing business)

**Field Name:** `dealType`
**Type:** dimension | |
Deal description
| A text description of the deal

**Field Name:** `dealDescription`
**Type:** dimension | |
Deal owner ID
| The ID of the HubSpot user who owns this deal

**Field Name:** `dealOwnerId`
**Type:** dimension | |
Deal owner name
| The name of the HubSpot user who owns this deal

**Field Name:** `dealOwnerName`
**Type:** dimension | |
Deal create date
| The date the deal was created in HubSpot

**Field Name:** `dealCreateDate`
**Type:** dimension | |
Deal last modified date
| The date the deal was last modified

**Field Name:** `dealLastModifiedDate`
**Type:** dimension | |
Deal close date
| The expected or actual close date of the deal

**Field Name:** `dealCloseDate`
**Type:** dimension | |
Deal closed won date
| The date the deal was marked as closed won

**Field Name:** `dealClosedWonDate`
**Type:** dimension | |
Deal closed lost reason
| The reason the deal was lost

**Field Name:** `dealClosedLostReason`
**Type:** dimension | |
Deal closed won reason
| The reason the deal was won

**Field Name:** `dealClosedWonReason`
**Type:** dimension | |
Deal source
| The original traffic source for the deal

**Field Name:** `dealSource`
**Type:** dimension | |
Deal source detail 1
| Additional detail about the deal source

**Field Name:** `dealSourceData1`
**Type:** dimension | |
Deal source detail 2
| Further detail about the deal source

**Field Name:** `dealSourceData2`
**Type:** dimension | |
Deal priority
| The priority level of the deal

**Field Name:** `dealPriority`
**Type:** dimension | |
Deal currency
| The currency code for the deal (e.g., USD, EUR)

**Field Name:** `dealCurrency`
**Type:** dimension | |
Deal stage probability
| The probability percentage associated with the current deal stage

**Field Name:** `dealStageProbability`
**Type:** dimension | |
Deal last activity date
| The date of the last direct activity on the deal

**Field Name:** `dealLastActivityDate`
**Type:** dimension | |
Deal last contacted date
| The date the deal was last contacted

**Field Name:** `dealLastContactedDate`
**Type:** dimension | |
Deal next activity date
| The date of the next scheduled activity on the deal

**Field Name:** `dealNextActivityDate`
**Type:** dimension | |
Deal owner assigned date
| The date the current owner was assigned to the deal

**Field Name:** `dealOwnerAssignedDate`
**Type:** dimension | ### Ticket | | | | ------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------- | |
Ticket ID
| The unique identifier for the ticket in HubSpot

**Field Name:** `ticketId`
**Type:** dimension | |
Ticket name
| The subject/name of the support ticket

**Field Name:** `ticketName`
**Type:** dimension | |
Ticket status
| The current status of the ticket in its pipeline

**Field Name:** `ticketStatus`
**Type:** dimension | |
Ticket pipeline ID
| The internal ID of the ticket pipeline

**Field Name:** `ticketPipeline`
**Type:** dimension | |
Ticket pipeline name
| The display name of the ticket pipeline

**Field Name:** `ticketPipelineName`
**Type:** dimension | |
Ticket category
| The category of the support ticket

**Field Name:** `ticketCategory`
**Type:** dimension | |
Ticket priority
| The priority level of the ticket (e.g., low, medium, high)

**Field Name:** `ticketPriority`
**Type:** dimension | |
Ticket description
| The content/description of the support ticket

**Field Name:** `ticketDescription`
**Type:** dimension | |
Ticket owner ID
| The ID of the HubSpot user who owns this ticket

**Field Name:** `ticketOwnerId`
**Type:** dimension | |
Ticket owner name
| The name of the HubSpot user who owns this ticket

**Field Name:** `ticketOwnerName`
**Type:** dimension | |
Ticket create date
| The date the ticket was created in HubSpot

**Field Name:** `ticketCreateDate`
**Type:** dimension | |
Ticket last modified date
| The date the ticket was last modified

**Field Name:** `ticketLastModifiedDate`
**Type:** dimension | |
Ticket close date
| The date the ticket was closed

**Field Name:** `ticketCloseDate`
**Type:** dimension | |
Ticket source
| The source/channel the ticket was created from

**Field Name:** `ticketSource`
**Type:** dimension | |
Ticket last activity date
| The date of the last activity on the ticket

**Field Name:** `ticketLastActivityDate`
**Type:** dimension | |
Ticket last contacted date
| The date the ticket was last contacted

**Field Name:** `ticketLastContactedDate`
**Type:** dimension | |
Ticket last customer reply date
| The date of the last customer reply on the ticket

**Field Name:** `ticketLastCustomerReplyDate`
**Type:** dimension | |
Ticket next activity date
| The date of the next scheduled activity on the ticket

**Field Name:** `ticketNextActivityDate`
**Type:** dimension | |
Ticket owner assigned date
| The date the current owner was assigned to the ticket

**Field Name:** `ticketOwnerAssignedDate`
**Type:** dimension | |
Ticket first agent reply date
| The date of the first agent reply on the ticket

**Field Name:** `ticketFirstAgentReplyDate`
**Type:** dimension | ### Email Campaign | | | | ---------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------- | |
Campaign ID
| The unique identifier for the email campaign

**Field Name:** `emailCampaignId`
**Type:** dimension | |
Campaign name
| The name of the email campaign

**Field Name:** `emailCampaignName`
**Type:** dimension | |
Campaign subject
| The subject line of the email campaign

**Field Name:** `emailCampaignSubject`
**Type:** dimension | |
Campaign type
| The type of email campaign (e.g., regular, automated)

**Field Name:** `emailCampaignType`
**Type:** dimension | |
Campaign subtype
| The subtype of the email campaign

**Field Name:** `emailCampaignSubtype`
**Type:** dimension | |
Campaign app name
| The application that created the email campaign

**Field Name:** `emailCampaignAppName`
**Type:** dimension | |
Campaign content ID
| The content ID associated with the email campaign

**Field Name:** `emailCampaignContentId`
**Type:** dimension | |
Campaign group ID
| The group ID for the email campaign

**Field Name:** `emailCampaignGroupId`
**Type:** dimension | |
Campaign app ID
| The application ID that created the campaign

**Field Name:** `emailCampaignAppId`
**Type:** dimension | |
Campaign recipients included
| The number of recipients included in the email campaign

**Field Name:** `emailCampaignNumIncluded`
**Type:** dimension | ### Form | | | | ----------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------- | |
Form ID
| The unique identifier for the form

**Field Name:** `formId`
**Type:** dimension | |
Form name
| The name of the form

**Field Name:** `formName`
**Type:** dimension | |
Form type
| The type of form (e.g., regular, pop-up, embedded)

**Field Name:** `formType`
**Type:** dimension | |
Form created date
| The date the form was created

**Field Name:** `formCreatedDate`
**Type:** dimension | |
Form updated date
| The date the form was last updated

**Field Name:** `formUpdatedDate`
**Type:** dimension | ### Product | | | | -------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------- | |
Product ID
| The unique identifier for the product in HubSpot

**Field Name:** `productId`
**Type:** dimension | |
Product name
| The name of the product

**Field Name:** `productName`
**Type:** dimension | |
Product SKU
| The stock keeping unit identifier for the product

**Field Name:** `productSku`
**Type:** dimension | |
Product description
| The description of the product

**Field Name:** `productDescription`
**Type:** dimension | |
Product price
| The unit price of the product

**Field Name:** `productPrice`
**Type:** dimension | |
Product cost of goods
| The cost of goods sold for the product

**Field Name:** `productCostOfGoods`
**Type:** dimension | |
Product billing period
| The recurring billing period for the product (e.g., monthly, annually)

**Field Name:** `productRecurringBillingPeriod`
**Type:** dimension | |
Product create date
| The date the product was created

**Field Name:** `productCreateDate`
**Type:** dimension | |
Product last modified date
| The date the product was last modified

**Field Name:** `productLastModifiedDate`
**Type:** dimension | ### Line Item | | | | ---------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------- | |
Line item ID
| The unique identifier for the line item

**Field Name:** `lineItemId`
**Type:** dimension | |
Line item name
| The name of the line item

**Field Name:** `lineItemName`
**Type:** dimension | |
Line item SKU
| The stock keeping unit for the line item

**Field Name:** `lineItemSku`
**Type:** dimension | |
Line item description
| The description of the line item

**Field Name:** `lineItemDescription`
**Type:** dimension | |
Line item create date
| The date the line item was created

**Field Name:** `lineItemCreateDate`
**Type:** dimension | |
Line item last modified date
| The date the line item was last modified

**Field Name:** `lineItemLastModifiedDate`
**Type:** dimension | |
Line item product ID
| The ID of the product associated with this line item

**Field Name:** `lineItemProductId`
**Type:** dimension | |
Line item billing start date
| The start date for recurring billing on this line item

**Field Name:** `lineItemRecurringBillingStartDate`
**Type:** dimension | |
Line item billing end date
| The end date for recurring billing on this line item

**Field Name:** `lineItemRecurringBillingEndDate`
**Type:** dimension | |
Line item billing frequency
| The recurring billing frequency for this line item

**Field Name:** `lineItemBillingFrequency`
**Type:** dimension | ### Activity | | | | --------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------- | |
Activity ID
| The unique identifier for the activity

**Field Name:** `activityId`
**Type:** dimension | |
Activity type
| The type of activity (call, meeting, task, or note)

**Field Name:** `activityType`
**Type:** dimension | |
Activity title
| The title or subject of the activity

**Field Name:** `activityTitle`
**Type:** dimension | |
Activity body
| The body or description of the activity

**Field Name:** `activityBody`
**Type:** dimension | |
Activity owner ID
| The ID of the HubSpot user who owns the activity

**Field Name:** `activityOwnerId`
**Type:** dimension | |
Activity owner name
| The name of the HubSpot user who owns the activity

**Field Name:** `activityOwnerName`
**Type:** dimension | |
Activity create date
| The date the activity was created

**Field Name:** `activityCreateDate`
**Type:** dimension | |
Activity last modified date
| The date the activity was last modified

**Field Name:** `activityLastModifiedDate`
**Type:** dimension | |
Activity timestamp
| The timestamp when the activity occurred

**Field Name:** `activityTimestamp`
**Type:** dimension | |
Call direction
| The direction of the call (inbound or outbound)

**Field Name:** `callDirection`
**Type:** dimension | |
Call duration (seconds)
| The duration of the call in seconds

**Field Name:** `callDuration`
**Type:** dimension | |
Call status
| The status of the call (e.g., completed, no answer, busy)

**Field Name:** `callStatus`
**Type:** dimension | |
Call disposition
| The outcome or disposition of the call

**Field Name:** `callDisposition`
**Type:** dimension | |
Meeting title
| The title of the meeting

**Field Name:** `meetingTitle`
**Type:** dimension | |
Meeting outcome
| The outcome of the meeting (e.g., scheduled, completed, no show)

**Field Name:** `meetingOutcome`
**Type:** dimension | |
Meeting start time
| The start time of the meeting

**Field Name:** `meetingStartTime`
**Type:** dimension | |
Meeting end time
| The end time of the meeting

**Field Name:** `meetingEndTime`
**Type:** dimension | |
Meeting location
| The location of the meeting

**Field Name:** `meetingLocation`
**Type:** dimension | |
Task subject
| The subject of the task

**Field Name:** `taskSubject`
**Type:** dimension | |
Task status
| The status of the task (e.g., not started, in progress, completed)

**Field Name:** `taskStatus`
**Type:** dimension | |
Task priority
| The priority level of the task

**Field Name:** `taskPriority`
**Type:** dimension | |
Task type
| The type of task (e.g., todo, call, email)

**Field Name:** `taskType`
**Type:** dimension | ### Blog Post | | | | ---------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------- | |
Blog post ID
| The unique identifier for the blog post

**Field Name:** `blogPostId`
**Type:** dimension | |
Blog post title
| The title of the blog post

**Field Name:** `blogPostTitle`
**Type:** dimension | |
Blog post slug
| The URL slug for the blog post

**Field Name:** `blogPostSlug`
**Type:** dimension | |
Blog post author
| The author of the blog post

**Field Name:** `blogPostAuthor`
**Type:** dimension | |
Blog post state
| The publish state of the blog post (e.g., draft, published)

**Field Name:** `blogPostState`
**Type:** dimension | |
Blog post URL
| The full URL of the blog post

**Field Name:** `blogPostUrl`
**Type:** dimension | |
Blog post publish date
| The date the blog post was published

**Field Name:** `blogPostPublishDate`
**Type:** dimension | |
Blog post create date
| The date the blog post was created

**Field Name:** `blogPostCreateDate`
**Type:** dimension | |
Blog post update date
| The date the blog post was last updated

**Field Name:** `blogPostUpdateDate`
**Type:** dimension | ### Web Analytics | | | | -------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------- | |
Traffic source
| The source of the website traffic (e.g., organic search, direct, social)

**Field Name:** `trafficSource`
**Type:** dimension | |
Traffic country
| The country of the website visitor

**Field Name:** `trafficCountry`
**Type:** dimension | |
Traffic UTM campaign
| The UTM campaign parameter from the traffic source

**Field Name:** `trafficUtmCampaign`
**Type:** dimension | |
Traffic UTM medium
| The UTM medium parameter from the traffic source

**Field Name:** `trafficUtmMedium`
**Type:** dimension | |
Traffic UTM source
| The UTM source parameter from the traffic source

**Field Name:** `trafficUtmSource`
**Type:** dimension | ## Metrics Metrics are the numerical values you can measure and analyze from your HubSpot campaigns. ### Contact | | | | -------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------- | |
Number of contacts
| The total number of contacts returned

**Field Name:** `contactCount`
**Type:** metric | |
Contact associated deals
| The number of deals associated with the contact

**Field Name:** `contactNumAssociatedDeals`
**Type:** metric | |
Contact notes
| The number of notes on the contact record

**Field Name:** `contactNumNotes`
**Type:** metric | |
Contact page views
| The number of page views tracked for this contact

**Field Name:** `contactNumPageViews`
**Type:** metric | |
Contact visits
| The number of website visits tracked for this contact

**Field Name:** `contactNumVisits`
**Type:** metric | |
Contact days to close
| The number of days it took for the contact to become a customer

**Field Name:** `contactDaysToClose`
**Type:** metric | |
Contact total revenue
| The total revenue attributed to this contact

**Field Name:** `contactTotalRevenue`
**Type:** metric | |
Contact recent deal amount
| The amount of the contact's most recent deal

**Field Name:** `contactRecentDealAmount`
**Type:** metric | |
Contact HubSpot score
| The HubSpot lead scoring value for the contact

**Field Name:** `contactHubSpotScore`
**Type:** metric | |
Contact times contacted
| The number of times the contact has been contacted

**Field Name:** `contactTimesContacted`
**Type:** metric | |
Contact sales activities
| The total number of sales activities on the contact record

**Field Name:** `contactSalesActivities`
**Type:** metric | |
Contact event completions
| The number of analytics event completions for the contact

**Field Name:** `contactEventCompletions`
**Type:** metric | |
Contact sends since last engaged
| The number of email sends since the contact last engaged

**Field Name:** `contactSendsSinceLastEngaged`
**Type:** metric | ### Company | | | | --------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------- | |
Number of companies
| The total number of companies returned

**Field Name:** `companyCount`
**Type:** metric | |
Company employees
| The number of employees at the company

**Field Name:** `companyNumberOfEmployees`
**Type:** metric | |
Company annual revenue
| The annual revenue of the company

**Field Name:** `companyAnnualRevenue`
**Type:** metric | |
Company associated contacts
| The number of contacts associated with this company

**Field Name:** `companyNumAssociatedContacts`
**Type:** metric | |
Company associated deals
| The number of deals associated with this company

**Field Name:** `companyNumAssociatedDeals`
**Type:** metric | |
Company notes
| The number of notes on the company record

**Field Name:** `companyNumNotes`
**Type:** metric | |
Company total deal value
| The total value of all deals associated with this company

**Field Name:** `companyTotalDealValue`
**Type:** metric | |
Company days to close
| The average number of days to close deals for this company

**Field Name:** `companyDaysToClose`
**Type:** metric | |
Company total revenue
| The total revenue from deals associated with this company

**Field Name:** `companyTotalRevenue`
**Type:** metric | |
Company recent deal amount
| The amount of the company's most recent deal

**Field Name:** `companyRecentDealAmount`
**Type:** metric | |
Company Facebook fans
| The number of Facebook fans or likes for the company page

**Field Name:** `companyFacebookFans`
**Type:** metric | |
Company Twitter followers
| The number of Twitter followers for the company

**Field Name:** `companyTwitterFollowers`
**Type:** metric | |
Company page views
| The number of page views tracked for contacts associated with this company

**Field Name:** `companyPageViews`
**Type:** metric | |
Company sessions
| The number of website sessions from contacts associated with this company

**Field Name:** `companySessions`
**Type:** metric | |
Company form submissions
| The number of form submissions from contacts associated with this company

**Field Name:** `companyFormSubmissions`
**Type:** metric | ### Deal | | | | ---------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------- | |
Number of deals
| The total number of deals returned

**Field Name:** `dealCount`
**Type:** metric | |
Deal amount
| The monetary amount of the deal

**Field Name:** `dealAmount`
**Type:** metric | |
Deal amount (home currency)
| The deal amount converted to the account home currency

**Field Name:** `dealAmountInHomeCurrency`
**Type:** metric | |
Deal forecast amount
| The weighted forecast amount based on deal probability

**Field Name:** `dealForecastAmount`
**Type:** metric | |
Deal days to close
| The number of days from deal creation to close

**Field Name:** `dealDaysToClose`
**Type:** metric | |
Deal associated contacts
| The number of contacts associated with this deal

**Field Name:** `dealNumAssociatedContacts`
**Type:** metric | |
Deal notes
| The number of notes on the deal record

**Field Name:** `dealNumNotes`
**Type:** metric | |
Deals closed won
| The number of deals that have been closed as won

**Field Name:** `dealClosedWonCount`
**Type:** metric | |
Deal MRR
| Monthly recurring revenue associated with the deal

**Field Name:** `dealMrr`
**Type:** metric | |
Deal ARR
| Annual recurring revenue associated with the deal

**Field Name:** `dealArr`
**Type:** metric | |
Deal ACV
| Annual contract value of the deal

**Field Name:** `dealAcv`
**Type:** metric | |
Deal TCV
| Total contract value of the deal

**Field Name:** `dealTcv`
**Type:** metric | |
Deal amount closed won
| The total monetary amount of deals that have been closed as won

**Field Name:** `dealAmountClosedWon`
**Type:** metric | |
Deal amount closed lost
| The total monetary amount of deals that have been closed as lost

**Field Name:** `dealAmountClosedLost`
**Type:** metric | |
Deals closed lost
| The number of deals that have been closed as lost

**Field Name:** `dealClosedLostCount`
**Type:** metric | |
Deal hit rate
| The percentage of deals closed won out of total closed deals

**Field Name:** `dealHitRate`
**Type:** metric | |
Deal avg days to close (won)
| The average number of days to close deals that were won

**Field Name:** `dealAvgDaysToCloseWon`
**Type:** metric | |
Deal recurring revenue
| The recurring revenue amount associated with the deal

**Field Name:** `dealRecurringRevenueAmount`
**Type:** metric | ### Ticket | | | | ------------------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------------- | |
Number of tickets
| The total number of tickets returned

**Field Name:** `ticketCount`
**Type:** metric | |
Ticket time to close (hours)
| The time in hours from ticket creation to close

**Field Name:** `ticketTimeToClose`
**Type:** metric | |
Ticket time to first response (hours)
| The time in hours from ticket creation to the first agent reply

**Field Name:** `ticketTimeToFirstResponse`
**Type:** metric | |
Ticket notes
| The number of notes on the ticket record

**Field Name:** `ticketNumNotes`
**Type:** metric | |
Ticket times contacted
| The number of times the ticket has been contacted

**Field Name:** `ticketTimesContacted`
**Type:** metric | |
Ticket number of replies
| The total number of replies on the ticket record

**Field Name:** `ticketNumberOfReplies`
**Type:** metric | ### Email Campaign | | | | ------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------------------- | |
Emails sent
| Total number of emails sent in the campaign

**Field Name:** `emailSent`
**Type:** metric | |
Emails processed
| Total number of emails processed by the email service

**Field Name:** `emailProcessed`
**Type:** metric | |
Emails delivered
| Total number of emails successfully delivered

**Field Name:** `emailDelivered`
**Type:** metric | |
Emails opened
| Total number of unique email opens

**Field Name:** `emailOpened`
**Type:** metric | |
Emails clicked
| Total number of unique email link clicks

**Field Name:** `emailClicked`
**Type:** metric | |
Emails bounced
| Total number of emails that bounced

**Field Name:** `emailBounced`
**Type:** metric | |
Emails hard bounced
| Number of emails that permanently failed delivery

**Field Name:** `emailHardBounced`
**Type:** metric | |
Emails soft bounced
| Number of emails that temporarily failed delivery

**Field Name:** `emailSoftBounced`
**Type:** metric | |
Emails dropped
| Number of emails dropped before sending

**Field Name:** `emailDropped`
**Type:** metric | |
Emails deferred
| Number of emails deferred by the receiving server

**Field Name:** `emailDeferred`
**Type:** metric | |
Unsubscribes
| Number of recipients who unsubscribed from the campaign

**Field Name:** `emailUnsubscribed`
**Type:** metric | |
Spam reports
| Number of recipients who reported the email as spam

**Field Name:** `emailSpamReport`
**Type:** metric | |
Email replies
| Number of replies received to the campaign

**Field Name:** `emailReply`
**Type:** metric | |
MTA dropped
| Number of emails dropped by the mail transfer agent

**Field Name:** `emailMtaDropped`
**Type:** metric | |
Delivery rate
| Percentage of sent emails that were successfully delivered

**Field Name:** `emailDeliveredRate`
**Type:** metric | |
Open rate
| Percentage of delivered emails that were opened

**Field Name:** `emailOpenRate`
**Type:** metric | |
Click rate
| Percentage of delivered emails that received a click

**Field Name:** `emailClickRate`
**Type:** metric | |
Click-through rate
| Percentage of opened emails that received a click

**Field Name:** `emailClickThroughRate`
**Type:** metric | |
Bounce rate
| Percentage of sent emails that bounced

**Field Name:** `emailBounceRate`
**Type:** metric | |
Hard bounce rate
| Percentage of sent emails that hard bounced

**Field Name:** `emailHardBounceRate`
**Type:** metric | |
Soft bounce rate
| Percentage of sent emails that soft bounced

**Field Name:** `emailSoftBounceRate`
**Type:** metric | |
Unsubscribe rate
| Percentage of delivered emails that resulted in an unsubscribe

**Field Name:** `emailUnsubscribeRate`
**Type:** metric | |
Spam report rate
| Percentage of delivered emails reported as spam

**Field Name:** `emailSpamReportRate`
**Type:** metric | |
Drop rate
| Percentage of emails that were dropped before sending

**Field Name:** `emailDroppedRate`
**Type:** metric | |
Number of campaigns
| The total number of email campaigns returned

**Field Name:** `emailCampaignCount`
**Type:** metric | ### Form | | | | ------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------- | |
Form submissions (total)
| The total number of submissions for the form

**Field Name:** `formSubmissionCount`
**Type:** metric | |
Number of forms
| The total number of forms returned

**Field Name:** `formCount`
**Type:** metric | |
Form submissions (period)
| The number of form submissions during the selected time period

**Field Name:** `formSubmissionCountPeriod`
**Type:** metric | ### Product | | | | ------------------------------------------------------------------------------------ | ----------------------------------------------------------------------------------------------------- | |
Number of products
| The total number of products returned

**Field Name:** `productCount`
**Type:** metric | ### Line Item | | | | ----------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------- | |
Number of line items
| The total number of line items returned

**Field Name:** `lineItemCount`
**Type:** metric | |
Line item quantity
| The quantity of the line item

**Field Name:** `lineItemQuantity`
**Type:** metric | |
Line item unit price
| The unit price of the line item

**Field Name:** `lineItemPrice`
**Type:** metric | |
Line item amount
| The total amount for the line item (price x quantity)

**Field Name:** `lineItemAmount`
**Type:** metric | |
Line item cost of goods
| The cost of goods sold for the line item

**Field Name:** `lineItemCostOfGoods`
**Type:** metric | ### Activity | | | | ----------------------------------------------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------- | |
Number of activities
| The total number of activities returned

**Field Name:** `activityCount`
**Type:** metric | |
Number of calls
| The number of call activities

**Field Name:** `callCount`
**Type:** metric | |
Number of meetings
| The number of meeting activities

**Field Name:** `meetingCount`
**Type:** metric | |
Number of tasks
| The number of task activities

**Field Name:** `taskCount`
**Type:** metric | |
Number of notes
| The number of note activities

**Field Name:** `noteCount`
**Type:** metric | |
Total call duration (seconds)
| The total duration of all calls in seconds

**Field Name:** `callTotalDuration`
**Type:** metric | ### Blog Post | | | | -------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------------------------------- | |
Number of blog posts
| The total number of blog posts returned

**Field Name:** `blogPostCount`
**Type:** metric | ### Web Analytics | | | | -------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------- | |
Sessions
| The total number of website sessions

**Field Name:** `trafficSessions`
**Type:** metric | |
Page views
| The total number of page views

**Field Name:** `trafficPageViews`
**Type:** metric | |
Visitors
| The number of unique visitors

**Field Name:** `trafficVisitors`
**Type:** metric | |
Bounce rate
| The percentage of sessions where visitors left after viewing only one page

**Field Name:** `trafficBounceRate`
**Type:** metric | |
New visitor rate
| The percentage of sessions from new visitors

**Field Name:** `trafficNewVisitorSessionRate`
**Type:** metric | |
Avg page views per session
| The average number of pages viewed per session

**Field Name:** `trafficAvgPageViews`
**Type:** metric | |
Avg session length
| The average length of a session in seconds

**Field Name:** `trafficAvgSessionLength`
**Type:** metric | |
Entrances
| The number of times a page was the first page viewed in a session

**Field Name:** `trafficEntrances`
**Type:** metric | |
Exits
| The number of times a page was the last page viewed in a session

**Field Name:** `trafficExits`
**Type:** metric | |
Submissions
| The number of form submissions from website visitors

**Field Name:** `trafficSubmissions`
**Type:** metric | |
Contacts created
| The number of new contacts created from website traffic

**Field Name:** `trafficContacts`
**Type:** metric | |
Session-to-contact rate
| The percentage of sessions that resulted in a new contact

**Field Name:** `trafficSessionToContactRate`
**Type:** metric | *** ## Related Browse all platforms Klaviyo metrics & dimensions Mailchimp metrics & dimensions Google Merchant Center metrics & dimensions